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Mobile App Paywall Examples: Best-in-Class Designs to Boost Conversions

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Wondery - Premium Podcast App
2 Product Options
Carousel of Benefits
Product Badge
Sticky Footer
Entertainment
Routinery: Self-Care/Routine
Routinery: Self-Care Routine mobile app subscription paywall
Award Winning App
Sticky Footer
3 Product Options
Scrollable
App Reviews
Productivity
Cleanup: Clean Storage Space
Cleanup Clean Storage Space mobile app subscription paywall
Trial Timeline
Top App
2 Product Options
Product Badge
Lifetime Purchase
Utilities
Geocaching®
Geocaching® subscription paywall
2 Product Options
Comparison Table
Horizontal Product Options
Product Badge
Navigation
Noted.
Noted app subscription paywall
Dark Background
Award Winning App
Sticky Footer
2 Product Options
Embedded Video
Productivity
Mimo: Learn Coding/Programming
Mimo Learn Coding/Programming app subscription paywall
Trial Timeline
1 Product Option
Carousel of Benefits
Education
Bookly: Track Books & Stats
3 Product Options
Carousel of Benefits
Horizontal Product Options
Product Badge
Books
Tomorrow.io: Weather Forecast
Tomorrow.io subscription paywall
2 Product Options
Horizontal Product Options
List of Benefits
Uses Emoji
Lifetime Purchase
Weather
Tangerine: Self-care & Goals
Tangerine: Self-care & Goals app subscription paywall
2 Product Options
Carousel of Benefits
Product Badge
Select to Purchase Button
Health & Fitness
Breeze: Mental Health
Breeze Mental Health mobile app subscription paywall
3 Product Options
Product Badge
Top App
Select to Purchase Button
Health & Fitness
Waterful® Drink water tracker
Waterful® Drink water tracker mobile app subscription paywall
Carousel of Benefits
3 Product Options
Horizontal Product Options
Product Badge
Lifetime Purchase
Health & Fitness
Tweetbot for Twitter
Tweetbot for Twitter app subscription paywall
2 Product Options
Product Badge
Award Winning App
Social Networking
Proton Mail - Encrypted Email
Proton Mail Encrypted Email app subscription paywall
3 Product Options
Tiered Plans
List of Benefits
Productivity
Deliveries: a package tracker
Deliveries Package Tracker mobile app subscription paywall
List of Benefits
2 Product Options
Horizontal Product Options
One-Tap Product Purchase
Utilities
MyFitnessPal
Horizontal Product Options
List of Benefits
Product Badge
Health & Fitness
Odio – AR Soundscapes
Odio - AR Soundscapes app subscription paywall
Award Winning App
Dark Background
2 Product Options
List of Benefits
Product Badge
Health & Fitness
Washington Post
2 Product Options
Tiered Plans
List of Benefits
Dark Background
News
Motivation - Daily quotes
Motivation - Daily quotes mobile app subscription paywall
List of Benefits
1 Product Option
Top App
View Other Plans
Health & Fitness
Manta Comics
1 Product Option
Dark Background
Books
MoovBuddy: Your Health Coach
MoovBuddy Your Health Coach app subscription paywall
3 Product Options
Horizontal Product Options
List of Benefits
Product Badge
Health & Fitness
Photoshop Express Photo Editor
2 Product Options
Scrollable
Photo & Video
Night Sky
Night Sky mobile app subscription paywall
Top App
Dark Background
2 Product Options
Select to Purchase Button
List of Benefits
Reference
Done: A Simple Habit Tracker
Top App
1 Product Option
Productivity
Monarch: Personal Finance App
Monarch Personal Finance App subscription paywall
Award Winning App
1 Product Option
Sticky Footer
List of Benefits
Finance
Todoist: To-Do List & Tasks
Todoist: To-Do List & Tasks app subscription paywall
Top App
2 Product Options
Horizontal Product Options
Carousel of Benefits
Productivity
Captions: For Talking Videos
Captions: For Talking Videos mobile app subscription paywall
2 Product Options
Free Trial Toggle
Select to Purchase Button
Dark Background
Photo & Video
ESPN: Live Sports & Scores
2 Product Options
List of Benefits
Dark Background
Sports
TuneIn Radio: News & FM Music
Top App
List of Benefits
1 Product Option
Music
Blurrr & Whiteout
Blurrr & Whiteout mobile app subscription paywall
Carousel of Photos
Embedded Video
3 Product Options
Horizontal Product Options
Product Badge
Daylio Journal
Daylio Journal subscription paywall
Carousel of Benefits
2 Product Options
Product Badge
Special Offer
Countdown
Lifestyle
The New York Times Crossword
Horizontal Product Options
Benefit Tiles
News
Strava: Run, Ride, Hike
Strava: Run, Ride, Hike mobile app subscription paywall
Top App
Trial Timeline
1 Product Option
Health & Fitness
TIDE - Sleep & Meditation
TIDE Sleep & Meditation mobile app subscription paywall
5 Product Options
Carousel of Benefits
List of Benefits
Scrollable
App Reviews
Health & Fitness
BritBox by BBC & ITV
Carousel of Benefits
1 Product Option
Dark Background
Entertainment
WOW Presents Plus
WOW Presents Plus mobile app subscription paywall
2 Product Options
Dark Background
Entertainment
Drafts
Drafts app subscription paywall
2 Product Options
Horizontal Product Options
List of Benefits
Scrollable
Sticky Footer
Productivity
Zombies, Run!
3 Product Options
Carousel of Photos
Horizontal Product Options
Uses Emoji
Dark Background
Health & Fitness
Glass - Photography Community
Award Winning App
2 Product Options
Photo & Video
TIDAL Music
Top App
Dark Background
Tiered Plans
2 Product Options
Scrollable
Music
Migraine Buddy: Track Headache
Migraine Buddy: Track Headache app subscription paywall
Carousel of Benefits
3 Product Options
Horizontal Product Options
Product Badge
Dark Background
Medical
F1 TV
F1 TV app subscription paywall
Tiered Plans
Scrollable
2 Product Options
List of Benefits
Carousel of Photos
Sports
Loóna: calm, relax and sleep
Trial Timeline
1 Product Option
Dark Background
Health & Fitness
Tripsy: Travel Planner
Tripsy: Travel Planner mobile app subscription paywall
Uses Emoji
Carousel of Benefits
3 Product Options
Product Badge
Dark Background
Travel
BuzzFeed
1 Product Option
List of Benefits
News
Wattpad - Read & Write Stories
Award Winning App
3 Product Options
Product Badge
Top App
Dark Background
Books
Tappy: Self Care Fidgeter
Tappy Self Care Fidgeter mobile app subscription paywall
1 Product Option
Top App
Scrollable
List of Benefits
Sticky Footer
Games
Photomath
Photomath mobile app subscription paywall
3 Product Options
Horizontal Product Options
Select to Purchase Button
Education
MasterClass: Learn New Skills
3 Product Options
List of Benefits
Tiered Plans
Dark Background
Education
YNAB (You Need A Budget)
Horizontal Product Options
2 Product Options
Finance
Noto
Noto mobile app subscription paywall
List of Benefits
Uses Emoji
Horizontal Product Options
Lifetime Purchase
3 Product Options
Productivity
Speech Blubs: Language Therapy
Speech Blubs Language Therapy mobile app subscription paywall
Free Trial Toggle
1 Product Option
Countdown
Scrollable
Award Winning App
Education
SoundCloud - Music & Songs
SoundCloud - Music & Songs app subscription paywall
List of Benefits
2 Product Options
Tiered Plans
Top App
View Other Plans
Music
Cricut Design Space
1 Product Option
Graphics & Design
Paramount+
Paramount+ mobile app subscription paywall
2 Product Options
List of Benefits
Tiered Plans
One-Tap Product Purchase
Entertainment
The Wall Street Journal.
2 Product Options
Product Badge
Dark Background
News
AllTrails: Hike, Bike & Run
2 Product Options
Carousel of Benefits
Horizontal Product Options
Health & Fitness
Komoot: Route Planner & GPS
Komoot Route Planner & GPS subscription paywall
1 Product Option
Scrollable
List of Benefits
Sticky Footer
Health & Fitness
The New York Times
2 Product Options
Tiered Plans
List of Benefits
News
Crouton: Cooking Companion
Crouton Cooking Companion mobile app subscription paywall
List of Benefits
1 Product Option
Food
Welltory: Heart Rate Monitor
Welltory Heart Rate Monitor mobile app subscription paywall
Carousel of Benefits
1 Product Option
Dark Background
Top App
One-Tap Product Purchase
Health & Fitness
Wanderlog - Travel Planner
Wanderlog Travel Planner mobile app subscription paywall
Carousel of Benefits
List of Benefits
1 Product Option
App Reviews
Product Badge
Travel
SiriusXM: Music, Sports & News
SiriusXM Music Sports & News app subscription paywall
Top App
Dark Background
List of Benefits
2 Product Options
Tiered Plans
Music
Zero: Fasting & Health Tracker
Zero: Fasting & Health Tracker mobile app subscription paywall
Bottom Drawer
Tiered Plans
1 Product Option
List of Benefits
Feature Cards
Health & Fitness
Letterboxd
Letterboxd mobile app subscription paywall
2 Product Options
Feature Cards
Scrollable
Tiered Plans
One-Tap Product Purchase
Social Networking
MLB
MLB app subscription paywall
2 Product Options
Horizontal Product Options
Dark Background
Top App
HTML Paywall
Sports
SLOWLY - Make Global Friends
SLOWLY - Make Global Friends app subscription paywall
List of Benefits
Uses Emoji
3 Product Options
Scrollable
Sticky Footer
Lifestyle
Timepage by Moleskine Studio
Award Winning App
Scrollable
2 Product Options
Carousel of Benefits
Horizontal Product Options
Productivity
(Not Boring) Calculator
(Not Boring) Calculator subscription paywall
Dark Background
2 Product Options
Tiered Plans
Award Winning App
Utilities
Cozi Family Organizer
1 Product Option
Comparison Table
Scrollable
Productivity
Canva: Design, Photo & Video
List of Benefits
2 Product Options
Product Badge
Horizontal Product Options
Award Winning App
Photo & Video
theSkimm
2 Product Options
Carousel of Benefits
News
Gentler: Approach to Fitness
Gentler: Approach to Fitness mobile app subscription paywall
List of Benefits
1 Product Option
View Other Plans
Health & Fitness
Inflow ADHD
Inflow ADHD app subscription paywall
2 Product Options
Product Badge
App Reviews
Health & Fitness
Epicurious
Epicurious mobile app subscription paywall
Award Winning App
2 Product Options
Horizontal Product Options
Food
Teleprompter by Bigvu
Embedded Video
Horizontal Product Options
List of Benefits
3 Product Options
Photo & Video
Concepts
Concepts app subscription paywall
Dark Background
2 Product Options
Horizontal Product Options
Product Badge
Scrollable
Graphics & Design
Focus - Time Management
Focus - Time Management mobile app subscription paywall
List of Benefits
App Reviews
Scrollable
Sticky Footer
One-Tap Product Purchase
Productivity
MyRadar Weather Radar
1 Product Option
Carousel of Photos
Top App
Dark Background
Weather
Waterllama water tracker
Waterllama water tracker app subscription paywall
2 Product Options
App Reviews
Award Winning App
Top App
Product Badge
Health & Fitness
Hiya: Spam Phone Call Blocker
2 Product Options
Product Badge
Sticky Footer
Utilities
VPN - Super Unlimited Proxy
VPN Super Proxy subscription
2 Product Options
Horizontal Product Options
Comparison Table
Productivity
April Coloring Paint by Number
3 Product Options
Carousel of Photos
Product Badge
Top App
Lifestyle
Readly - Unlimited Magazines
Readly Unlimited Magazines mobile app subscription paywall
1 Product Option
List of Benefits
Dark Background
Magazines & Newspapers
Sweat: Fitness App For Women
2 Product Options
Health & Fitness
Lucid: Learn Visually
Lucid mobile app subscription paywall
Trial Timeline
2 Product Options
View Other Plans
Education
PREQUEL: Aesthetic Pic Editor
Prequel Subscription Paywall
1 Product Option
Embedded Video
List of Benefits
Dark Background
Free Trial Toggle
Photo & Video
CBT Companion: Therapy App
CBT Companion Therapy App subscription paywall
Scrollable
List of Benefits
Sticky Footer
2 Product Options
Horizontal Product Options
Health & Fitness
Dropbox: Cloud Photo Storage
Dropbox: Cloud Photo Storage mobile app subscription paywall
Top App
2 Product Options
Tiered Plans
Trial Timeline
Sticky Footer
Productivity
Planta: Keep your plants alive
Award Winning App
3 Product Options
Horizontal Product Options
Scrollable
Comparison Table
Lifestyle
Universe — Website Builder
Universe — Website Builder mobile app subscription paywall
3 Product Options
Benefit Tiles
Scrollable
Lifetime Purchase
Productivity
Discord - Talk, Chat & Hangout
Scrollable
Tiered Plans
List of Benefits
2 Product Options
Dark Background
Social Networking
Kahoot! Play & Create Quizzes
Kahoot! Play & Create Quizzes app subscription paywall
Carousel of Benefits
2 Product Options
Horizontal Product Options
Tiered Plans
One-Tap Product Purchase
Education
Roots: Connect With Nature
Roots Connect with Nature app subscription paywall
2 Product Options
Horizontal Product Options
List of Benefits
Product Badge
Health & Fitness
Chineasy: Learn Chinese easily
Chineasy Learn Chinese Easily app subscription paywall
Carousel of Photos
2 Product Options
Product Badge
Education
Sky Guide
Sky Guide app subscription paywall
2 Product Options
Embedded Video
Product Badge
Award Winning App
Reference
PureVPN: Fast, Secure & Easy
PureVPN mobile app subscription paywall
3 Product Options
Product Badge
Scrollable
Select to Purchase Button
Productivity
Alan Mind (Jour) Daily Journal
Alan Mind (Jour) Daily Journal paywall
Trial Timeline
1 Product Option
App Reviews
Top App
Health & Fitness
Brilliant: Learn interactively
Brilliant: Learn interactively mobile app subscription paywall
Trial Timeline
1 Product Option
App Reviews
Scrollable
List of Benefits
Education
NYT Cooking for iPad
NYT Cooking iPad mobile app subscription paywall
Tablet Paywall
2 Product Options
List of Benefits
Scrollable
Landscape Layout
Food
Pandora: Music & Podcasts
Tiered Plans
List of Benefits
2 Product Options
Top App
Music

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