Paywall Examples: How to Sell Your App

This gallery shows examples of how to sell apps by collecting in-app payments using one time purchases or subscriptions. See the common practices top apps and games follow to boost app revenue.

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Amazon Photos
3 Product Options
Featured Product Badge
Photo & Video
I am - Daily Affirmations
I am Daily Affirmations app subscription paywall
List of Benefits
1 Product Option
Top App
Health & Fitness
NFL Fantasy Football
NFL Fantasy Football mobile app subscription paywall
Top App
1 Product Option
Scrollable
Embedded Video
List of Benefits
Sports
Whiz • Transit Made Easy
Whiz Transit Made Easy subscription paywall
Trial Timeline
Sticky Footer
Embedded Video
Carousel of Benefits
App Reviews
Navigation
Audm - New Yorker, Atlantic
2 Product Options
List of Benefits
News
Discovery Plus
2 Product Options
Dark Background
Entertainment
The New York Times Crossword
Horizontal Product Options
Benefit Tiles
News
DIY - The Learning Community
Carousel of Photos
Embedded Video
1 Product Option
List of Benefits
Education
Zoog: Magical Storytime
Zoog Magical Storytime app subscription paywall
3 Product Options
Horizontal Product Options
List of Benefits
Scrollable
Sticky Footer
Books
The New York Times
2 Product Options
Tiered Plans
List of Benefits
News
Hyperweb
List of Benefits
2 Product Options
Dark Background
Utilities
Marvel Unlimited
Marvel Unlimited app subscription paywall
2 Product Options
Featured Product Badge
Top App
Dark Background
Award Winning App
Books
Drafts
Drafts app subscription paywall
2 Product Options
Horizontal Product Options
List of Benefits
Scrollable
Sticky Footer
Productivity
Robinhood: Investing for All
List of Benefits
1 Product Option
Scrollable
Sticky Footer
Finance
Zombies, Run!
3 Product Options
Carousel of Photos
Horizontal Product Options
Uses Emoji
Dark Background
Health & Fitness
Yahoo Finance
Scrollable
2 Product Options
Tiered Plans
List of Benefits
Sticky Footer
Finance
Daylio Journal
Daylio Journal subscription paywall
Carousel of Benefits
2 Product Options
Featured Product Badge
Lifestyle
PREQUEL: Aesthetic Pic Editor
Prequel Subscription Paywall
1 Product Option
Embedded Video
List of Benefits
Dark Background
Free Trial Toggle
Photo & Video
Mimo: Learn Coding/Programming
Mimo Learn Coding/Programming app subscription paywall
Trial Timeline
1 Product Option
Carousel of Benefits
Education
Merriam-Webster Dictionary
Top App
Scrollable
Sticky Footer
2 Product Options
Reference
CBT Companion: Therapy App
CBT Companion Therapy App subscription paywall
Scrollable
List of Benefits
Sticky Footer
2 Product Options
Horizontal Product Options
Health & Fitness
Ancestry: Your family story
2 Product Options
Scrollable
Comparison Table
Dark Background
Reference
Tomorrow.io: Weather Forecast
Tomorrow.io subscription paywall
2 Product Options
Horizontal Product Options
List of Benefits
Uses Emoji
Lifetime Purchase
Weather
The Athletic: Sports News
The Athletic Sports News app subscription paywall
2 Product Options
Horizontal Product Options
Sports
Moodmonk
Moodmonk Pro paywall
1 Product Option
List of Benefits
Health & Fitness
Tiimo - Visual Daily Planner
Tiimo Visual Daily Planner mobile app subscription paywall
Comparison Table
Uses Emoji
Scrollable
Trial Timeline
2 Product Options
Productivity
Slumber: Fall Asleep, Insomnia
Slumber: Fall Asleep Insomnia mobile app subscription paywall
App Reviews
Scrollable
List of Benefits
Award Winning App
Dark Background
Health & Fitness
Blinkist: Big Ideas in 15 Min
Blinkist Big Ideas in 15 Min app subscription paywall
Trial Timeline
Scrollable
Sticky Footer
2 Product Options
Top App
Education
Gaiali: General knowledge
Gaiali General knowledge mobile app subscription paywall
Trial Timeline
1 Product Option
Education
VSCO: Photo & Video Editor
VSCO Photo & Video Editor mobile app subscription paywall
Embedded Video
2 Product Options
Carousel of Benefits
Featured Product Badge
Photo & Video
Flo Period & Ovulation Tracker
Free Trial Toggle
2 Product Options
App Reviews
Uses Emoji
Health & Fitness
Moonly App — The Moon Calendar
Moonly App — The Moon Calendar mobile app subscription paywall
3 Product Options
Horizontal Product Options
Featured Product Badge
Select to Purchase Button
Lifestyle
Filto: Video Filters Editor
2 Product Options
Carousel of Photos
List of Benefits
Sticky Footer
Dark Background
Photo & Video
Manta Comics
1 Product Option
Dark Background
Books
SmartGym: Gym & Home Workouts
SmartGym: Gym & Home Workouts mobile app subscription paywall
Award Winning App
2 Product Options
App Reviews
Scrollable
List of Benefits
Health & Fitness
Migraine Buddy: Track Headache
Migraine Buddy: Track Headache app subscription paywall
Carousel of Benefits
3 Product Options
Horizontal Product Options
Featured Product Badge
Dark Background
Medical
Life360: Find Family & Friends
2 Product Options
Carousel of Benefits
Tiered Plans
Social Networking
Stir: Single Parents Dating
Stir: Single Parents Dating paywall screen
4 Product Options
Carousel of Benefits
Featured Product Badge
Social Networking
AQ: Manage Anxiety. Boost Calm
AQ: Manage Anxiety Boost Calm mobile app subscription paywall
2 Product Options
Horizontal Product Options
List of Benefits
Featured Product Badge
Dark Background
Health & Fitness
MasterClass: Learn New Skills
3 Product Options
List of Benefits
Tiered Plans
Dark Background
Education
Noom
Scrollable
1 Product Option
List of Benefits
Health & Fitness
Grocery - Smart Shopping List
Grocery - Smart Shopping List mobile app subscription paywall
3 Product Options
Horizontal Product Options
Carousel of Photos
Dark Background
Lifetime Purchase
Productivity
VPN - Super Unlimited Proxy
VPN Super Proxy subscription
2 Product Options
Horizontal Product Options
Comparison Table
Productivity
Luminary - Podcast App
2 Product Options
Dark Background
Entertainment
Feedly - Smart News Reader
Tiered Plans
Scrollable
App Reviews
List of Benefits
2 Product Options
News
iHeart: Radio, Music, Podcasts
Comparison Table
Tiered Plans
2 Product Options
Dark Background
Music
Done: A Simple Habit Tracker
Top App
1 Product Option
Productivity
Caribu: Playtime Is Calling
Caribu: Playtime Is Calling mobile app subscription paywall
Award Winning App
List of Benefits
2 Product Options
Featured Product Badge
One-Tap Product Purchase
Lifestyle
minutiae: Real Life
minutiae: Real Life mobile app subscription paywall
App Reviews
2 Product Options
Hinge: Dating & Relationships
Hinge: Dating & Relationships mobile app subscription paywall
3 Product Options
Featured Product Badge
Carousel of Benefits
Top App
Modal
Lifestyle
Journi Blog - Travel tracker
Journi Blog Travel Tracker subscription paywall
3 Product Options
Carousel of Benefits
Featured Product Badge
Photo & Video
DAZN: Stream Live Sports
2 Product Options
Dark Background
Sports
NBA: Live Games & Scores
NBA Live Games & Scores app subscription paywall
Scrollable
HTML Paywall
3 Product Options
List of Benefits
Sports
Zen: Guided Meditation & Sleep
1 Product Option
Uses Emoji
List of Benefits
App Reviews
Award Winning App
Health & Fitness
The New Yorker
2 Product Options
List of Benefits
News
Wattpad - Read & Write Stories
Award Winning App
3 Product Options
Featured Product Badge
Top App
Dark Background
Books
Roots: Connect With Nature
Roots Connect with Nature app subscription paywall
2 Product Options
Horizontal Product Options
List of Benefits
Featured Product Badge
Health & Fitness
Hiya: Spam Phone Call Blocker
2 Product Options
Featured Product Badge
Sticky Footer
Utilities
Rebel Girls
Rebel Girls app subscription paywall
Dark Background
List of Benefits
2 Product Options
Featured Product Badge
Award Winning App
Lifestyle
Audible audiobooks & podcasts
2 Product Options
Tiered Plans
Scrollable
List of Benefits
Dark Background
Books
DailyBean - simplest journal
DailyBean simplest journal subscription paywall
Scrollable
Sticky Footer
2 Product Options
Featured Product Badge
App Reviews
Lifestyle
Grammarly - Keyboard & Editor
Grammarly - Keyboard & Editor mobile app subscription paywall
Comparison Table
3 Product Options
Select to Purchase Button
Productivity
Expectful: Wellness for Moms
Expectful: Wellness for Moms mobile app subscription paywall
Carousel of Photos
Carousel of Benefits
Bottom Drawer
2 Product Options
Featured Product Badge
Health & Fitness
Routinery: Self-Care/Routine
Award Winning App
Sticky Footer
3 Product Options
Scrollable
App Reviews
Productivity
Burner: Text + Call + Message
Burner: Text + Call + Message app subscription paywall
2 Product Options
List of Benefits
Utilities
Glass - Photography Community
Award Winning App
2 Product Options
Photo & Video
LA Times
1 Product Option
Scrollable
News
Lake: Coloring Books & Journal
Lake: Coloring Books & Journal paywall screen
1 Product Option
Award Winning App
Benefit Tiles
Scrollable
Sticky Footer
Lifestyle
(Not Boring) Calculator
(Not Boring) Calculator subscription paywall
Dark Background
2 Product Options
Tiered Plans
Award Winning App
Utilities
CNBC: Stock Market & Business
CNBC subscription paywall
List of Benefits
2 Product Options
News
April Coloring Paint by Number
3 Product Options
Carousel of Photos
Featured Product Badge
Top App
Lifestyle
Spotify New Music and Podcasts
Top App
Tiered Plans
Carousel of Benefits
4 Product Options
Dark Background
Music
Prisma: Photo Editor, Filters
Prisma: Photo Editor, Filters mobile app subscription paywall
Award Winning App
Free Trial Toggle
1 Product Option
Dark Background
One-Tap Product Purchase
Photo & Video
MD Clock - Clock Widget
MD Clock - Clock Widget app subscription paywall
3 Product Options
Horizontal Product Options
Scrollable
Sticky Footer
App Reviews
Lifestyle
Sofa: Downtime Organizer
Sofa: Downtime Organizer mobile app subscription paywall
2 Product Options
Horizontal Product Options
List of Benefits
One-Tap Product Purchase
Productivity
Surfline: Wave & Surf Reports
2 Product Options
Carousel of Benefits
Dark Background
Featured Product Badge
Top App
Weather
Welltory: Heart Rate Monitor
Welltory Heart Rate Monitor mobile app subscription paywall
Carousel of Benefits
1 Product Option
Dark Background
Top App
One-Tap Product Purchase
Health & Fitness
Telegram Messenger
Telegram Messenger mobile app subscription paywall
List of Benefits
Scrollable
1 Product Option
Carousel of Photos
Animation
Social Networking
Foodvisor - Nutrition & Diet
Foodvisor - Nutrition & Diet app subscription paywall
2 Product Options
Featured Product Badge
Award Winning App
Health & Fitness
Cricut Design Space
1 Product Option
Graphics & Design
Tangerine: Self-care & Goals
Tangerine: Self-care & Goals app subscription paywall
2 Product Options
Carousel of Benefits
Featured Product Badge
Select to Purchase Button
Health & Fitness
Sky Guide
Sky Guide app subscription paywall
2 Product Options
Embedded Video
Featured Product Badge
Award Winning App
Reference
Apple TV
1 Product Option
Entertainment
Couchsurfing Travel App
2 Product Options
Horizontal Product Options
Travel
SiriusXM: Music, Sports & News
SiriusXM Music Sports & News app subscription paywall
Top App
Dark Background
List of Benefits
2 Product Options
Tiered Plans
Music
Loóna: calm, relax and sleep
Trial Timeline
1 Product Option
Dark Background
Health & Fitness
YNAB (You Need A Budget)
Horizontal Product Options
2 Product Options
Finance
Bloomberg: Business News
2 Product Options
List of Benefits
Featured Product Badge
News
Instapaper
2 Product Options
Horizontal Product Options
List of Benefits
News
Dropbox: Cloud Photo Storage
Dropbox: Cloud Photo Storage mobile app subscription paywall
Top App
2 Product Options
Tiered Plans
Trial Timeline
Sticky Footer
Productivity
dua: Diaspora & local dating
dua Diaspora and local dating mobile app subscription paywall
Carousel of Benefits
3 Product Options
Featured Product Badge
Horizontal Product Options
Select to Purchase Button
Lifestyle
Planta: Keep your plants alive
Award Winning App
3 Product Options
Horizontal Product Options
Scrollable
Comparison Table
Lifestyle
BET+
BET+ mobile app subscription paywall
Dark Background
2 Product Options
Entertainment
Headspace: Mindful Meditation
2 Product Options
Carousel of Benefits
Health & Fitness
Night Sky
Night Sky mobile app subscription paywall
Top App
Dark Background
2 Product Options
Select to Purchase Button
List of Benefits
Reference
C25K® 5K Trainer
2 Product Options
Horizontal Product Options
Scrollable
Featured Product Badge
Health & Fitness
CardPointers for Credit Cards
CardPointers for Credit Cards mobile app subscription paywall
3 Product Options
List of Benefits
Sticky Footer
Scrollable
Bottom Drawer
Finance
Bedtime Fan: White Noise
Bedtime Fan: White Noise mobile app subscription paywall
List of Benefits
Scrollable
Sticky Footer
1 Product Option
Dark Background
Health & Fitness
inkl: News without paywalls
inkl News without paywalls app subscription paywall
Scrollable
2 Product Options
List of Benefits
News
Universe — Website Builder
Universe — Website Builder mobile app subscription paywall
3 Product Options
Benefit Tiles
Scrollable
Lifetime Purchase
Productivity

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